Recently, words instead of multimedia have been thought of as an important factor in communication. This is because words are cool media that has less visual information, therefore it is possible to add flexible affective or emotional information to words. Accordingly, it is important to deal with the affective or emotional aspects of language. Language Sense processing Engineering (LSE) is such a research that deals with language from the affective or emotional aspects. This paper defines language sense that is key in LSE, then shows a semi-automatic generation of catching copies as one of applications of LSE. It utilizes one of the feature of Chinese characters that have both sound and meaning in one character. In fact, conceptual base that can show associated words can be applied to it.